Something to put California Fitness out of Business

First, there was the angry reaction to the stick figures of the Kate Moss decade. These days, apparently, it’s hip to be round!

The New York Times reports this new hipster trend: a little belly under a t-shirt. It might even be Obama’s fault! If you’ll excuse this ridiculously long sentence:

Hipsters, by nature contrarian, according to Dan Peres, the editor of Details, may be reacting in opposition to a president who is not only, as the press relentlessly reminds us, So Darn Smart, but also hits the gym every morning, has a conspicuously flat belly and, when not rescuing the economy or sparring with Kim Jong-il, shoots hoops.

I know the hipsters have had a role to play on the runways, but I sure hope this trend doesn’t make the mainstream (even though millions of pot bellies are already out there).

Imagine! California Fitness and FitnessFirst would go bust! We’d have to give our seats to men on the train! Parsons Boy would lose all meaning in life (and his premium gym membership)!

PFYG curses the day this ever happens.

This entry was published on August 17, 2009 at 9:31 am. It’s filed under Uncategorized and tagged , , , , , , , , , , , , . Bookmark the permalink. Follow any comments here with the RSS feed for this post.

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